Stay updated with the latest Metaverse News in our weekly rollup, covering immersive experiences, blockchain technologies, and virtual worlds.
Table of Contents
- Deloitte's 2023 Connected Consumer Survey: Balancing Digital and Physical Lives in a Connected World
- Germany’s Military Tests AI Weapon Systems in the Metaverse
- China's Metaverse Blueprint Aims for Global Impact and Industrial Clusters by 2025
- The Metaverse Motor Show 2024 within Decentraland
- For Those Using Metaverse Technologies, the Impact Is Real
- L’Oréal Collaborates with Ubitus to Launch Metaverse Showroom
- Medical Metaverse: XR Technology Revolutionizes Healthcare
- Top Metaverse Virtual Worlds That Have Become Hugely Popular
Deloitte's 2023 Connected Consumer Survey: Balancing Digital and Physical Lives in a Connected World
Deloitte's fourth annual Connected Consumer survey reveals a desire for balance in the digital and physical realms. Consumers are streamlining their devices, focusing on digital well-being, embracing virtual healthcare and remote learning, thriving in a hybrid workforce, and calling for innovation in 5G. The study also highlights future perspectives, with growing interest in immersive 3D experiences (metaverse) and generative AI among younger generations. Security concerns have risen, and consumers expect tech companies to support their digital harmony. The survey provides insights into how technology is shaping lives and the opportunities for companies to innovate and enhance consumer experiences.
Read more on metaverseinsider.tech, published on 07.09.2023
Germany’s Military Tests AI Weapon Systems in the Metaverse
The GhostPlay initiative in the German military is harnessing the metaverse and advanced AI in a virtual battlefield, funded with a €500 million COVID-19 subsidy. It employs 'third-wave' AI for human-like decision-making in metaverse-based battle simulations, creating highly realistic scenarios. Using satellite images and databases, it constructs precise digital twins of environments within the metaverse. GhostPlay also models enemy weapon performance, and it aims to apply AI logic from the metaverse to enhance existing military equipment for new capabilities. This project represents an innovative approach to leveraging AI and the metaverse for military experimentation.
Read more on defensenews.com, published on 08.09.2023.
China's Metaverse Blueprint Aims for Global Impact and Industrial Clusters by 2025
China is setting out an ambitious plan to develop its domestic metaverse, targeting the creation of 'three to five metaverse companies with global influence' by 2025. This initiative involves leveraging artificial intelligence, blockchain, and virtual reality technologies. The plan emphasizes applying the metaverse across industries such as automotive, aerospace, home appliances, and manufacturing to enhance efficiency and optimization. China's aim is to utilize the metaverse to drive growth in manufacturing and advance the industry's intelligence and sustainability. Key technologies include blockchain, hardware innovations, and immersive technologies like VR and MR.
Read more on scmp.com, published on 10.09.2023.
The Metaverse Motor Show 2024 within Decentraland
Metaverse Motor Show 2024 (MVMS 2024): Decentraland, Vegas City, and Voxel Architects are teaming up to host a groundbreaking virtual automotive event scheduled for February 2024. Located within Decentraland, this event aims to redefine how automotive enthusiasts and brands interact within the metaverse. MVMS 2024 will feature car runway shows, real-life car displays, wearable collections, live conferences, and racetrack races, blending reality and imagination. It offers brands a platform to explore Web3 fan engagement strategies and NFT technology for innovative monetization. The event represents a leap into the future of automotive experiences, combining technology, design, and community.
Read more on globenewswire.com, published on 07.09.2023.
For Those Using Metaverse Technologies, the Impact Is Real
In various fields, virtual, mixed, and augmented reality are making substantial impacts. Surgeons can now practice in a realistic, risk-free virtual reality (VR) environment, enhancing their skills and boosting patient outcomes. Athletes, like English Premier League footballer Marcus Rashford, use VR training to stay connected to their sport while recovering from injuries. For Formula One drivers and football players, VR enhances skills and responses to high-stress scenarios. Welders benefit from VR training, reducing on-the-job errors and increasing employability. Aviation companies utilize virtual and mixed reality for product development, crew training, and customer engagement. Students grasp complex concepts by using augmented and virtual reality to visualize molecules in 3D, fostering engagement and intuition. As metaverse technologies evolve, more opportunities for innovation and impact are expected.
Read more on about.fb.com, published on 07.09.2023.
L’Oréal Collaborates with Ubitus to Launch Metaverse Showroom
L’Oréal Dermatological Beauty Division has partnered with Ubitus to introduce the Perfect Skin Expo, a metaverse showroom in Taiwan, running from August 30th to September 30th, 2023. This innovative virtual showroom allows customers to explore and purchase products from L’Oréal Dermatological Beauty Division brands, including La Roche-Posay, CeraVe, VICHY, and SkinCeuticals. Each brand's showroom boasts a unique design theme that aligns with its image. Customers can seamlessly browse products and make purchases via links to major Taiwanese e-commerce platforms, momo and Shopee. Ubitus leverages cloud gaming technology to create an interactive and immersive shopping experience, complementing physical retail.
Read more on metaverseinsider.tech, published on 06.09.2023.
Medical Metaverse: XR Technology Revolutionizes Healthcare
The World Economic Forum highlights the "Medical Metaverse" as a key tech trend for 2023. In the realm of healthcare, real-time 3D engines like Unreal and Unity are expanding beyond gaming, with applications in therapy and patient engagement. This innovative technology is particularly valuable amid a growing mental health crisis. The US government supports tele-mental health services, and XR technology, such as HTC VIVE, is transforming healthcare by reducing patient anxiety and improving decision-making through 3D visualization. Startups like Mind VR are making shared XR experiences accessible in senior homes, addressing issues of isolation and mental health. In this fusion of XR and healthcare, technology is revolutionizing patient outcomes and accessibility.
Read more on xrtoday.com, published on 04.09.2023.
Top Metaverse Virtual Worlds That Have Become Hugely Popular
The concept of the Metaverse is gaining momentum, offering a glimpse of a digital future where limitless possibilities await. While initially accessible primarily through gaming platforms, it's evolving into a communication channel for individuals and organizations. With the potential to address real-world industry challenges, the Metaverse provides experiences beyond the physical realm. Notable platforms in 2023 include Somnium Space, offering real estate ownership and commercial ventures; Second Life, a long-standing favorite with a growing user base; Sandbox, a blockchain-based community-driven platform; Blue Jeans, a 3D, AR, and VR video platform for businesses; and Meta, the tech giant formerly known as Facebook, focusing on the Metaverse's widespread adaptation with entities like Meta Horizons and Horizon Workrooms. As technology advances, the Metaverse's boundless potential makes it a compelling part of our digital future.
Read more on thecoinrepublic.com, published on 03.09.2023.
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